Episode 252
Ninja's New Fortnite Tournament for Struggling Mixer
May 29th, 2020
1 min 54 secs
About this Episode
When Mixer spent between 20M and 30M for Ninja in August of 2019, they expected a spike in viewership. With Twitch seeing record numbers as viewers are stuck at home, Mixer's audience increased 0.2% from April 2019 to April 2020. That's abysmal.
A new Fortnite tournament from Ninja could bring some viewers but Mixer has to include Twitch as they haven't been able to put a dent in the Twitch audience any other way.
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